Instagram Story Hacks for Photographers
You already know Instagram Stories are all about that quick engagement, but instead of just throwing up random shots, how about pulling people into your process? I’ve got a few tricks that’ll have your followers tapping for more (and maybe even booking a shoot!)
Start with a classic “before and after” post
You’ve probably got a folder full of raw photos, so grab one, and let people see what you’re capable of. Post the original shot with a “Tap to see the after” text, then follow it up with the finished edit. People love transformations, especially when you throw in a dramatic song. Trust me, the taps and comments will start rolling in, and everyone will be thinking, “I need them to work their magic on my photos!”
share “a day in the life”
Show off your camera bag, your coffee run (because let’s be real, coffee is practically part of the job), and maybe a few behind-the-scenes shots of location scouting. Followers love feeling like they’re tagging along, and they’ll remember you as the friendly photographer who lets them into the whole process.
final countdown
If you’ve got something big coming up, try the countdown timer—it’s a game changer for building that “can’t wait to see this!” vibe. Whether it’s a mini-shoot day or a big reveal, followers can set reminders, and suddenly, you’ve got your own little hype squad.
So, next time you’re posting on Stories (which should be EVERY day), think about it as more than just a quick snap. It’s your own 24-hour mini show, and people are way more likely to hit “follow” if they feel like they’re getting the full experience. Give these a try, and see what happens!