Why Your Mini Sessions Aren’t Booking (And What To Do Instead)

If you’ve ever Googled “why aren’t people booking my mini-sessions?”—this is for you. 

I’ve seen it time and time again: a photographer launches their minis with beautiful photos, a killer setup, and a good price… and then barely gets any bookings. It’s not your work—it’s the offer. 

Generic mini-sessions don’t feel exciting or urgent to clients, especially when they’ve seen them a hundred times. If you want your photo mini-sessions to actually sell out, you’ve gotta niche down, make the offer feel limited, and build a little buzz before you drop the link. 

For example: "Branding Minis" is way too generic. Choose a specific audience for your set of minis or even a specific style (or better yet, both!). "Dreamy branding minis for real estate agents that will make you stand out to home buyers. Four spots available, bring a friend for $25 off."

I’ve packed all of these strategies and more into a super simple $14 mini-course (on sale from $67!) that walks you through exactly how to structure, promote, and sell your studio minis. 

Check it out here—and let’s make this the last time you ever feel ghosted after a launch.